VOL. 89 | An Indelible Mark




Articles in This Issue


My Favorite Things: Susan McLaughlin, Marketing Coordinator, Baloian Farms

Marketing Coordinator Susan McLaughlin divulges some of her favorite things in this exclusive, noting a love for wine tasting, dining out, and more...

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A Road Paved with Value

With a laser focus on accelerated growth, the greenhouse player pushes innovation on all fronts. Harold Paivarinta shares more in this exclusive...

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California Table Grapes Snapshot

Dive into the various factors driving table grape purchases as over 80 distinct Golden State varieties continue to captivate consumers…

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Produce's Role in Shifting Perceptions

Fresh produce plays a more important role at the social media level than we might think. Here's why...

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Citrus in Technicolor

A colorful campaign and brand refresh position the supplier to drive citrus demand in and out of the grocery store. Kiah Ruvalcaba discusses...

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Forewarned is Forearmed: A Q&A With Greg Gatzke, Chief Executive Officer and Chairman, ZAG Technical Services

Chief Executive Officer Greg Gatzke gets candid in this exclusive Q&A, pulling back the curtain on the industry partner's cybersecurity solutions...

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Living the Leaf Life: A Q&A With Nicole Minnich-Zapata, Marketing Director, Misionero

Catering to rapid industry changes, the supplier’s portfolio aims to simplify operations for its partners. Nicole Minnich-Zapata discusses this line’s differentiating vision and more…

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An Indelible Mark

Following a key milestone and inviting brand refresh, Chris Drew, Rick Bravo, and Glen Alameda discuss the supplier’s renewed focus on the value-added sector…

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October MVP Highlights: Soo Choi

With a love for the industry and a penchant for creative ideas, the solutions-driven trailblazer proves her operational might in this exclusive...

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Empowering the Next Generation

The grower’s indomitable Chief Executive Officer takes a nimble approach to leadership as she guides the company to its next phase…

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Editor's Letter - Issue 89 October

The Snack’s Editor in Chief explores our industry’s ongoing metamorphosis, touching on the importance of cybersecurity, communications, and more...

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Industry Spotlight: Honeycrisp Apples

Honeycrisp apples are one of those varieties that have embedded themselves into both sides of the industry. They are known by name for consumers and buyers alike, yet they bring with them all the...

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A Closer Look at Naturipe Farms Berry Buddies™

We dive into the impressive appeal of a newly debuted lineup as the provider unleashes a creative, value-added snack pack…

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A Closer Look at Mountain View Fruit Sales Autumnripe Brand

Late-season stonefruit is the answer to those end-of-the-summer blues that occur in the Northern Hemisphere come September and October. Autumnripe, the newest brand from Mountain View Fruit Sales,...

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A Closer Look at Side Delights® Amazables!®

Gain a closer look at one of the newest innovations from Side Delights® and how it is primed to boost demand in the potato set...

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