Potatoes are a staple on the North American plate. Is it even possible they could be more popular at retail?
Fresh Solutions Network® is ready to find out with the all new Amazables!® product line, launched under its well established Side Delights® brand.
Amazables! is a Russet potato packaged in a proprietary film that shrinks around the potato in the microwave, thus offering a dual innovation in both product and packaging. The film is called “Krisp Film Technology” and has a metal substrate within it, so it crisps up the skin of the potato, similar to an oven-baked potato. Amazables! is shelf-stable and satisfying from start to finish. The recyclable packaging will be all that is left once consumers have gotten their hands on this offering.
Further guaranteeing its success, this product is a partnership with dressing and sauce savant Litehouse®. Together, the two created custom sauces for Amazables!—a Buffalo Ranch and, what I can’t wait to get my hands on, a Loaded Baked Potato with lots of chunky bacon.
From a quality spud accompanied by delicious sauce options to being surrounded by sustainable and cutting-edge packaging, Amazables! is set to push the boundaries of potato popularity and convenience to heights that will truly amaze.
