A flavor-forward, convenience-driven collaboration between Oppy and Blue Diamond Growers is bringing this unique new lineup to the shelf. The powerhouse duo converged to roll out an array of almond and almond-fruit blends into retail produce departments, sparking an increase in marketing opportunities and shopper demand.
Consumer-tested and approved, this brand-new almond assortment includes six dynamic SKUs, all sold in eye-catching, resealable stand-up bags. While the sweet and salty balance of Toasted Almonds & Cherries caught my eye, consumers will be drooling over other flavors such as Oven Roasted Honey, Sea Salt & Black Pepper, Lightly Salted, and Whole Natural Almonds, and Sea Salt Almonds & Blueberries.
Crafted with no added oils or artificial flavors, this lineup of premium almond varieties is the result of several years of research and development by the Blue Diamond brand. With annual almond consumption remaining impressively high in the U.S., this partnership brings the leading brand of almonds into the produce department—where almonds, as a nut type, are underrepresented.
Optimize free-standing displays and powerful promotions to influence shoppers to place these delicious items in their carts. I guarantee they will come back for more.
