VOL. 52 | Becoming Timeless




Articles in This Issue


Squash SnackChat

Matt Mandel, Emily Murracas, and Alan Voll are just a few of the leaders to discuss how to sharpen the edge of this versatile category...

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Putting the 'Pro' in Proactive

COO Brian Kane outlines crucial crisis strategies driving the fresh produce partner's success, leading to this more than 120M-dollar investment...

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Becoming Timeless: Remembering Industry Legend Frieda Rapoport Caplan

The story of a produce icon becomes legend in the hands of those who knew her best. Read on to see how countless industry members viewed her transformation of the supply-side...

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Growing Toward the Sun: A Q&A With Carrie Briones

Spearheading growth and driving sales, the produce veteran lends her supply-side expertise into expanding LIV Organic's operations...

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Kiss The Sky

As it introduces new experiences to the market, the proprietary purveyor sets its sights on bringing new products and partnerships to a head...

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My Favorite Things: Heather Fuller, Senior Director of Sales, Braga Fresh Family Farms/Josie’s Organics

The Braga Fresh Director adds a dash of whimsy to her sales style, proving that the produce world likes their greens with a bit of flair...

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A Closer Look at Fresh Energy™ Organic Date Line

Symmetry is something we all seek, finding beauty in mirror images and balance. Already colorful, distinctive, and attention-grabbing, Atlas Produce’s Fresh Energy™ line now checks all the boxes of...

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A Closer Look at Homegrown Organic Farms® Organic Chilean Blueberries

The organics category has exploded with a multitude of varieties to create a colorful array in produce aisles, so why not bring in some sweet blueberries this fall with a little help from a Chilean...

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A Closer Look at Windset Farms® Crescendo® Sweet Pointed Peppers

I admit it—I have a sweet tooth. I’m not talking about getting a hankering for candy every once in a while. From fresh peppers to ice cream, my sweet tooth is yearning 24/7, and many of my fellow...

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A Closer Look at Naturipe Snacks™ Bliss Bento™ Snacking Line

In today’s hurried lifestyle, snacks are a blockbuster category. Healthier eating habits continue to grow and capture a larger portion of shopping carts, creating a great way to inject more fresh...

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From Dust to Diamonds

From internal innovations to carving out new portfolio prospects, Mike Way, Jeff Taylor, and Brian Miller lift the veil on expanding operations...

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Cutting to the Core

Scott Leimkuhler, Howard Nager, and Cory Stahl are but a few of the industry pros who walk us through the powerhouse's strategy to keeping business strong...

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How the Dice May Fall

Championing a total rebrand is no simple task for a produce dynasty, but G&R Farms' Chief details how this move positions the grower for future expansions, new launches, and more...

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Wherever Your Roots May Grow

Drawing from a multi-faceted background with big-name brands, Sunkist Growers' marketing maven brings an unparalleled tour-de-force energy...

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