There is warmth in the sweet potato category. From its glorious color palette to the feeling of comfort that comes with each eating experience, these special spuds have consumers coming back to the produce aisle again and again. Diversity of supply is key, though, so check out all of the exciting varieties, and let your merchandising imagination run wild…
Flavor: Traditional sweet brown sugar flavor; apricot and floral aroma
Shape: Elongated
Eatability: Smooth, excellent for baking, roasting, or in casseroles
Color: Copper-rose to tan skin, orange flesh
Flavor: Moist, sweet, and earthy
Shape: Short and blocky
Eatability: Smooth and fibrous, softer variety
Color: Burnt-orange skin, orange flesh
Flavor: Very sweet and extra moist
Shape: Elongated
Eatability: Smooth
Color: Red-copper to plum skin, orange flesh
Flavor: Sweet and moist
Shape: Elongated and blocky
Eatability: Smooth and fibrous
Color: Rust-orange skin, orange flesh
Flavor: Mildly sweet, drier-tasting, full, nutty flavor, with vanilla aroma, an exotic alternative to traditional sweet potatoes
Shape: Short and blocky
Eatability: Smooth, dry, firm, and dense
Color: Dark purple skin, white flesh
Flavor: Mild, sweet, drier-tasting, with a nutty and earthy flavor
Shape: Longer and thinner when compared to blocky, elongated spuds
Eatability: Smooth and dry with medium firmness; low in visual and residual fiber
Color: Yellow skin, white to yellow flesh 
