Peruvian Onions

Super Bowl SnackChat

Super Bowl SnackChat

Regardless of the team viewers pull for, any party spread involving produce promises a touchdown. To be sure your department offers all the fixings for the biggest football gathering of the year, we passed the ball to these leading players. So let’s look downfield and get ready to score…


Nichole Towell,

Senior Director of Marketing and Innovation, Duda Farm Fresh Foods 

“The Big Game is the second largest food holiday just after Thanksgiving, so it’s important for retailers and grocers to have enough product in stores to meet consumer’s needs. Celery is a key staple for football watch parties, perfectly complementing buffalo wings and blue cheese dip. It’s also a convenient, ready-to-eat option for shoppers, requiring little to no prep—especially when they choose Dandy celery! Not to mention, it’s a great swap for chips that still provides the satisfying crunch without the carbs!”


Gary Clevenger,

Managing Partner, Freska Produce International

“For the Super Bowl this year I am incorporating Avocados, mangos, and strawberries. Each of these fruits is versatile and offers its own set of nutritional benefits. Avocados are perfect for adding creaminess and healthy fats, strawberries provide sweetness with minimal calories, and mangos offer a tropical sweetness that’s rich in vitamins. Together, they can be used in a variety of ways to enhance both the flavor and nutritional profile of my Super Bowl menu.” 


Karen White,

Vice President of Marketing, Bolthouse Fresh Foods

“As retailers prepare for the Big Game, baby cut carrots and carrot sticks are the perfect vegetables to highlight in the produce section. Game day is about more than just the game—it’s a social event where snacks and food take center stage. Bolthouse Fresh baby cut carrots and carrot sticks offer a fresh, healthy, and convenient snacking solution that fits seamlessly into these celebrations. These carrots are ideal for eye-catching displays, especially when placed near popular dip selections or other party essentials. By creating a dedicated game-day snacking zone, retailers can showcase the versatility of our carrots—for dipping, adding crunch to veggie platters, or serving as a nutritious alternative on charcuterie boards. Eye-level displays, signage, and recipe inspiration can further engage shoppers looking for easy, wholesome options to elevate their gatherings. With Bolthouse Fresh baby cut carrots and carrot sticks, we’re here to help fans enjoy every bite of the Big Game.”


Peppe Bonfiglio,

Vice President of Sales, Mastronardi Produce®

“The Big Game always revolves around friends, family and of course, food. Most of that food is centered around snacking and finger foods. People are looking for convenience and flavor when stocking up for the big day. Bite-size veggies make the perfect addition to this lineup or any entertaining plans. Our snacking products—including Flavor Bombs®, Angel Sweet® Grape Tomatoes, Wild Wonders® Mini Peppers, and Qukes—give consumers lots of healthy and convenient snacking options. Plus, they work great on snack boards, pair well with dips, and make flavorful additions to other dishes.”


Gary Caloroso,

Regional Business Development Director, Giumarra Companies

"Our company has a longstanding tradition of promoting avocados alongside football, as they’re a favorite for gatherings and game-day dishes. With their incredible versatility—whether in guacamole, salads, burgers, or countless other recipes—avocados embody the spirit of celebration. February is a big month for the category, and we’re excited to collaborate with retailers and align with Avocados From Mexico’s extensive shopper marketing programs. These efforts tie avocados to football season, culminating around the Big Game, to boost engagement and drive sales." 

Super Bowl SnackChat